I JUDICIOUSLY collect the most relevant research, customized for your specific needs, to provide you with functional market intelligence.

My findings bring a newfound clarity and focus, so that you can:

  • discover new opportunities
  • expedite and inform your decision-making & assign your priorities
  • direct your strategy and short and long term planning
  • establish benchmark data
  • support a winning launch that reaches the target audience with precision + wit

I can also report social, cultural and other trends and market forces with potential impact on your brand.


I frame my findings & synthesize information with varied tools: 

  • Surveys of and/or interviews with thought-leaders, customers or other relevant audiences for key insights
  • Market definition (size, drivers, key players)
  • Competitive analysis
  • Product and pricing studies and analysis
  • Channel study and trade show review
  • Pro forma / break-even analysis
  • Blog and social media research/review

 

Get in touch to let me know about the research you need.